Second World Enterprises ("Second World," "we," "us," or "our") respects your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit secondworldenterprises.com (the "Site"), create an account, purchase our programs, products, or services, or otherwise interact with us (collectively, the "Services").
By using the Services, you agree to the collection and use of information in accordance with this policy. If you do not agree, please do not use the Services.
1. Information We Collect
Information you provide to us
- Contact information — such as your name, email address, phone number, and mailing or billing address.
- Account information — such as your username, password, and profile details when you register for our client portal.
- Purchase and payment information — such as the products you buy, transaction history, and billing details. Payment card information is collected and processed directly by our third-party payment processors; we do not store full card numbers on our servers.
- Communications — such as messages you send through our contact form, emails, survey or quiz responses, and information you share when scheduling or attending a consultation.
- Marketing preferences — such as your newsletter subscriptions and communication preferences.
Information we collect automatically
- Device and usage data — such as your IP address, browser type, operating system, referring URLs, pages viewed, links clicked, and the dates and times of your visits.
- Cookies and similar technologies — we and our partners use cookies, pixels, local storage, and similar tools to operate the Site, remember your preferences, keep you signed in, and understand how the Site is used. See "Cookies and Tracking Technologies" below.
Information from third parties
We may receive information about you from service providers, scheduling and payment platforms, advertising and analytics partners, and publicly available sources, and combine it with information we already hold.
2. How We Use Your Information
We use the information we collect to:
- Provide, operate, and maintain the Services, including your account and access to purchased products;
- Process orders and payments, deliver products, and send confirmations, receipts, and invoices;
- Respond to your inquiries and provide customer support;
- Schedule and conduct consultations and program sessions;
- Send you updates, newsletters, and marketing communications (you may opt out at any time);
- Personalize your experience and recommend content or offers that may interest you;
- Analyze usage and trends to improve the Site and our offerings;
- Detect, prevent, and address fraud, security incidents, and other harmful or illegal activity;
- Comply with legal obligations and enforce our terms and policies.
3. How We Share Your Information
We do not sell your personal information for money. We may share your information with:
- Service providers who perform services on our behalf, such as website hosting, payment processing, email delivery, appointment scheduling, customer relationship management, and analytics. These providers may use your information only as needed to provide services to us.
- Advertising and analytics partners who help us measure the effectiveness of our marketing and show you relevant ads on other websites and platforms.
- Professional advisors such as lawyers, accountants, and auditors, where necessary.
- Legal authorities when required by law, subpoena, or other legal process, or when we believe disclosure is necessary to protect our rights, your safety, or the safety of others.
- Business transferees in connection with a merger, acquisition, financing, reorganization, or sale of all or part of our business.
- Others with your consent or at your direction.
4. Cookies and Tracking Technologies
We use Google Tag Manager to manage analytics and marketing tags on the Site, including Google Analytics, which helps us understand how visitors use the Site. These tools may set cookies and collect information about your browsing activity across websites over time. You can learn how Google uses this information at policies.google.com/technologies/partner-sites and opt out of Google Analytics with the Google Analytics Opt-out Browser Add-on.
Most browsers let you block or delete cookies through their settings. If you disable cookies, some features of the Site, such as signing in to the client portal, may not work properly. Some browsers offer a "Do Not Track" signal; because there is no common industry standard for these signals, the Site does not currently respond to them. Where required by law, we honor Global Privacy Control (GPC) signals as a request to opt out of targeted advertising.
5. Email Marketing
If you subscribe to our emails, download a resource, or make a purchase, we may send you marketing communications. You can unsubscribe at any time by clicking the "unsubscribe" link in any marketing email or by contacting us. Even after you opt out, we may still send you transactional messages about your account, orders, or purchased products.
6. Data Retention
We retain personal information for as long as needed to provide the Services, maintain your account, comply with our legal, tax, and accounting obligations, resolve disputes, and enforce our agreements. When information is no longer needed, we delete or anonymize it.
7. Data Security
We use reasonable administrative, technical, and physical safeguards to protect your information, including encrypted connections (HTTPS) and hashed passwords. However, no method of transmission over the internet or electronic storage is completely secure, and we cannot guarantee absolute security. You are responsible for keeping your account password confidential.
8. Your Privacy Rights
Depending on where you live, you may have the right to:
- Access the personal information we hold about you and receive a copy of it;
- Correct inaccurate or incomplete information;
- Delete your personal information, subject to certain exceptions;
- Opt out of marketing communications, targeted advertising, or the "sale" or "sharing" of personal information as those terms are defined under applicable law;
- Object to or restrict certain processing, or withdraw consent where processing is based on consent;
- Not be discriminated against for exercising your privacy rights.
To exercise any of these rights, email us at hello@secondworldenterprises.com. We may need to verify your identity before fulfilling your request. You may also use an authorized agent to submit a request on your behalf where permitted by law.
California residents
Under the California Consumer Privacy Act, as amended by the California Privacy Rights Act (together, the "CCPA"), California residents have the rights described above. In the past 12 months we have collected the categories of information described in Section 1 for the purposes described in Section 2, and have disclosed them to the categories of recipients described in Section 3. We do not knowingly sell or share the personal information of consumers under 16 years of age.
Visitors from outside the United States
The Services are operated in the United States. If you access the Services from outside the United States, your information will be transferred to, stored, and processed in the United States, where data protection laws may differ from those in your country. Where required, we rely on appropriate safeguards for such transfers. Residents of the European Economic Area, the United Kingdom, and Switzerland may also lodge a complaint with their local data protection authority.
9. Third-Party Links and Services
The Site may contain links to, or embed content from, third-party websites and services (for example, scheduling or payment pages). We are not responsible for the privacy practices of those third parties, and we encourage you to review their privacy policies.
10. Children's Privacy
The Services are not directed to children under 13 (or under 16 where applicable law requires), and we do not knowingly collect personal information from children. If you believe a child has provided us with personal information, please contact us and we will delete it.
11. Changes to This Privacy Policy
We may update this Privacy Policy from time to time. When we do, we will revise the effective date at the top of this page and, where the changes are material, provide additional notice such as an email or a notice on the Site. Your continued use of the Services after an update means you accept the revised policy.
12. Contact Us
If you have questions or concerns about this Privacy Policy or our data practices, please contact us at hello@secondworldenterprises.com or through our contact page.